If you're interested in learning more about 'Effective messaging', you might want to read 'Doing strategy: A practical union guide' by Rob Yeldham and our publication 'Roadmap to renewal'
Unions are tackling the impact of the virus in many ways - from key-worker unions trying to keep staff safe, to those negotiating the best deal for members whose employers are furloughing them.
How can a union ensure that members are kept up to date on the latest advice and guidance whilst ensuring staff are all on the same page?
This Unions 21 webinar will help teach you effective messaging during a crisis.
It will cover:
How do you keep all members updated during a crisis?
How do you ensure the consistency of your message?
Watch the Unions 21 webinar on effective messaging during a crisis with Rob Yeldham, Director of Strategy, Policy and Engagement, Chartered Society of Physiotherapy and media colleagues from NEU.
